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TOYOTA IS HIGHEST-SELLING CAR MAKER IN NSW

Toyota was the highest-selling car manufacturer in New South Wales during 2005, recording 66,061 sales, 14,613 ahead of its nearest competitor, according to industry statistician VFACTS.

Toyota also recorded the most sales in December with a total of 5277, pushing it to industry leadership in the State.

For the second month in a row, and the third time in four months, Toyota Corolla was the highest-selling car in NSW with 1242 sales for December.

This result made Corolla the State’s second highest-selling car for 2005, with 16,945 sales, a rise of over 11 per cent on 2004 figures.

“To split the large family cars that traditionally top the sales figures in NSW is a huge achievement,” said Sean Hanley, regional manager, Toyota Australia Eastern Region.

“It proves that, in a time when running costs and reliability are all important to customers, car-buyers see Corolla as the pick of the bunch for quality and value.”

Toyota’s new light car, Yaris, continued its 100 per cent record, topping the State’s sales in its segment again in only its second month on sale.

Combined with the outgoing Echo’s sales in 2005, Toyota improved its position at the top of light car sales over 2004 (6655 in 2005, versus 6607 in 2004).

“Corolla’s performance and the immediate success of Yaris give Toyota a formidable line-up in the light car and small car end of the market,” Mr Hanley said.

“If a customer is shopping for a small car, Toyota is making the cars to beat.”

Another highlight for Toyota was the performance of Camry four-cylinder in NSW.

Camry was the biggest seller in the competitive medium car class with an impressive 45 per cent market share in 2005. Its 7684 sales were 2812 ahead of its nearest competitor.

The hybrid-technology Prius saw some of the industry’s biggest growth in the State for 2005. Its 559 sales were an increase of almost 37 per cent.

In a climate of increased demands for fuel efficiency and greater awareness of technological advance, Prius’ success suggests that customers see Toyota at the forefront.

Toyota continued its position at the top of the Sports Utility Vehicle (SUV) sector in 2005 - its 14,133 sales in the category beat its nearest competitor by 6594 units, with RAV4, Kluger, LandCruiser Prado and LandCruiser Wagon all contributing significantly.

Launched earlier this year, the new HiAce van and bus recorded impressive sales figures of 2909, an increase of 22 per cent on 2004 in New South Wales and an indication that commercial customers approve of the new vehicle.

Sales of the new Toyota HiLux climbed to 9012 (4x4 and 4x2 combined). The 4x4 model proved exceptionally popular, improving its result by 15 per cent over the previous year.

…ends/23404 (X2311)

For further information contact:

mike.breen@toyota.com.au

T: 0418 447 064

or

adrian.castorina@toyota.com.au

T: 0402 844 988



 
IMAGES
Toyota was the highest-selling manufacturer in NSW for 2005. Three of its stars were (clockwise from top) Camry four-cylinder, Corolla and Yaris.