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TOYOTA FRASER ISLAND FISHING EXPO HOOKS COMPETITORS

There were several big winners at this year's Toyota Fraser Island Fishing Expo, not least the environment which benefited from the Expo's theme of "Leave No Trace," which encouraged campers to leave the island in as good a condition as they found it.

This year's Expo - the 23rd - was one of the most successful ever, with the 1500 competitor places selling out before the event had even started.

Another big winner was 23-year-old Redcliffe plumber Peter Davies who won the major prize of a V6 petrol Toyota HiLux SR with Toyota Genuine Heavy-duty Steel tray and Forge Alloy Bull Bar.

The random draw also awarded Paul Tovey from Kenmore the second prize of a Southern Star UB250 boat with a Yamaha outboard, while the third place prize of a Toyota Yaris went to William Gossow of Crows Nest.

Nearly one-third of the competitors were first-time participants at the Expo, proving the increasing popularity of the event.

The popularity of the Catch, Weigh and Release category continues to grow. This year nearly 1100 fish were released, with whiting the most commonly caught and released fish of the Expo.

Many competitors went to great lengths to ensure the fish were kept alive so they could be in the running to win the $3000 prize for heaviest live fish.

Toyota Genuine Parts, Service and Accessories were one of the principal sponsors of this year's Toyota Fraser Island Fishing Expo.

Toyota's Queensland Marketing Manager, Simon Clarke, said that Toyota's off-road test track also proved popular, with more than 250 test drives occurring over the week in a Prado, two LandCruisers and a RAV4.

"Competitors brought more than 600 Toyota vehicles to the island for the weekend, and the RAV4's off-road capabilities impressed everyone who tested it," said Mr Clarke.

He also said the Queensland Parks and Wildlife Service (QPWS) staff were very happy with the level of minimal impact camping throughout the competition.

"The competitors really embraced all of Toyota's sustainability programs, and also raised $20,000 for local community groups," he said.

Two of the most effective sustainability programs included the Catch, Weigh and Release live fish category and "Bin your Butt". The "Bin Your Butt" program focused competitors on removing all cigarette butts from the island.

The overall winners of the fishing competition and photos from the Expo are available at the event's website, www.fraserisland.toyota.com.au.


...ends/25644 (X3482)


For further information contact:

mike.breen@toyota.com.au

T: 0418 447 064




 
IMAGES
Queensland plumber Peter Davies won the 2006 Fraser Island Fishing Expo's major prize, a V6 petrol Toyota HiLux with Toyota Genuine Heavy-duty Steel tray and Forge Alloy Bull Bar.